Timothy Roberts & Associates
Financial Advisory Services
Timothy Roberts & Associates was struggling to generate qualified leads and grow their business online. They faced challenges with low website traffic, outdated website design, poor SEO ranking, and a lack of brand awareness.
Client Objectives
Timothy Roberts & Associates is a reputable full financial advisory services provider with a strong commitment to delivering personalized financial solutions to their clients. In a highly competitive industry, they sought to enhance their online presence and generate qualified leads to fuel their business growth.
- Increase online visibility and brand awareness
- Generate qualified leads for financial advisory services.
- Enhance engagement with the target audience
- Position Timothy Roberts & Associates as an industry authority
Solution
Zytal employed a comprehensive digital marketing strategy to address Timothy Roberts & Associates’ challenges and achieve their business goals. Here are some of the key strategies and techniques we implemented
Keyword research and targeted content creation: We conducted in-depth keyword research to identify relevant keywords that potential clients were searching for. We then created high-quality, informative content that targeted these keywords, such as blog posts, articles, and infographics
Search engine optimization (SEO) optimization: We optimized Timothy Roberts & Associates’ website for search engines by improving the website’s title tags, meta descriptions, header tags, and image alt text. We also built backlinks to the website from high-authority websites
Pay-per-click (PPC) advertising campaigns: We launched PPC advertising campaigns on Google and other search engines to target potential clients who were searching for financial advisory services.
Social media marketing: We created and managed social media profiles for Timothy Roberts & Associates on Facebook, LinkedIn, and Twitter. We shared informative content, engaged with followers, and ran targeted social media ads.
Website design and development: We redesigned Timothy Roberts & Associates’ website to make it more modern, user-friendly, and mobile-responsive. We also developed landing pages to capture leads from PPC and social media campaigns.
Lead nurturing campaigns: We developed email marketing campaigns to nurture leads who had expressed interest in Timothy Roberts & Associates services. These campaigns provided valuable information and educational content to help leads make informed decisions about their financial future.
Results
The collaboration between Zytal and Timothy Roberts & Associates resulted in significant improvements across key metrics
- 01Increased website traffic by 239%
- 02Generated 310% more qualified leads
- 03Improved keyword ranking on search engines
- 04Enhanced website user experience and conversion rate
- 05Increased brand awareness and social media engagement
This case study demonstrates the effectiveness of Zytal’s digital marketing strategies in helping clients achieve their business goals. By collaborating with Zytal, Timothy Roberts & Associates was able to significantly improve their online presence, generate more qualified leads, and achieve substantial business growth.
Timothy Roberts & Associates
March 14th, 2024 05:20 amadmin
